She said, "When girls see the antics of Paris Hilton and Lindsay Lohan, they think that being fun and glamorous also means being dumb and irresponsible, but I want to show them that being smart is cool. Being good at math is cool. And not only that, it can help them get what they want out of life." and "I want to tell girls that cute and dumb isn't as good as cute and smart."
By the way, Ms. McKellar has a theorem named after her. It's called the "Chayes-McKellar-Winn Theorem," and you can see the paper here. She also tutors kids online at Danica's Corner.
She also appeared in lingerie for Stuff magazine.
Cute + Dumb < Cute + Smart, indeed.
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P.S. My beautiful and smart wife approved this post.